Lemme try to rephrase the "apology" that keeps getting made when people get caught offending someone.
What we ask for:
"I am sorry that I used an inappropriate word to describe my opponent and I hope that they will forgive me for using it."
and
"This behavior of an employee is unacceptable and disciplinary action for this behavior will be taken."
What we get:
"I'm sorry the shit heel is pissed off I called them a nigger."
and
"My employee is only a racist on their own time, not on company time."
Even when you unintentionally offend someone, you still have to apologize!